While a lot of users joining Facebook are for friend connections, there’s always been a focus on the most important activity on Facebook: To build a larger friend base. Of course, building the friend base in Facebook is not only important for ego, it’s also a business strategy, as noted on uSocial, an Australian-based marketing operation which offered the help to grow your business and sales on Facebook.

What uSocial offered for the Facebook users is a new breakthrough way to grow your Facebook friend base. For a package price of $654.30, it will deliver 5000 new targeted Facebook friend requests to your Facebook account, though the fact that there’s no guarantee of how many of them will click “accept.”

For the would-be purchaser on Facebook, uSocial’s Facebook marketing services is starting at $177.30 for 1,000 targeted Facebook friends or fans, and the price will be incrementally up from $99 to $144 for any additional 1,000 of targeted friends. In this instance, a Facebook user might need to spend $654.30 or $1167.30 for 5,000 and 10,000 targeted Facebook friends/fans respectively.

As a Facebook user, why you need to buy Facebook targeted friends? According to uSocial, “every Facebook fan or friend you have is generally worth $1 to you per month, which is a figure anyone using this site correctly can back up. This means that even on a purchase of a 1,000 friend pack, you will not only return your investment in the first month, but earn more than five times what you’ve invested. Try and tell us that’s not a great investment.”

My take is that I’m sure some will take advantage of this opportunity to build a large following in Facebook when money is not a problem. The simple fact is building a large friend base on Facebook is extremely difficult to achieve unless you’re famous and well-known in one particular field.

However, uSocial’s packages are not without controversy. Earlier this year, both popular Web services Twitter and Digg were tried to shut uSocial down, accusing it of selling off Twitter followers, i.e. Tweeters and the Digg votes for the purpose of voting up your Web page to the front page of Digg.

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